The Pursuit of Purpose
I love helping solopreneurs launch their businesses!
Any individual so motivated to take control of their life, time, and income that they are willing to single-handedly assume every role of a business inspires me.
It's more than a side hustle for a solopreneur. They are all in.
And the folks I especially enjoy working with are in it for way more than just making money.
There's passion for what they are doing; meaning and intentionality.
According to a recent CNBC article (linked below) there are nearly 30 million solopreneurs in the US alone, and 93% of current and aspiring business owners cite meaningful work as their primary motivation, over the 87% driven by financial gain.
The rise of solopreneurship reflects the pursuit of purpose and passion in today's economy.
People don't spend their money haphazardly, so why would we work that way?
These days, consumers make purchasing decisions based on factors like a brand's social values, authenticity and transparency.
As self-reliant visionaries, we get this intuitively.
We choose our work based on our values, what is authentic to our nature, and we find success when we are transparent with ourselves and those we serve.
There is magnificent business lore of founders who worked alone but then grew their business into 6 of 7 figure companies with thousands of employees.
I love that for them.
But I think starting a business that is either focused on one service (such as teaching yoga) or built around the service skills of a single individual (like me!) is the right fit for any and all of us who are in this game to keep a balanced life.
It's not only about the money, honey.
In an era marked by rapid tech change and a constantly shifting economy, the spirit of the solopreneur has emerged as a beacon of resilience and adaptability.
I revel in championing these independent, passionate individuals, like you!
We can lay the groundwork for a complete launching or rebranding of your solo or small business.
You deserve balance.
You deserve meaningful work that you enjoy.
You deserve respect as a business owner.
I'm here for it. I'm all in.
Meet Mindful Meditation Teacher Karen Racanelli
This series spotlights entrepreneurs who are working hard to stay current and motivated in their business world as they go it alone in their respective fields. Production by: Stefanie Small
3 Mantras for Solopreneurs to Hang Around Their Workspace
1. I don't have to be perfect to be powerful. Break free from the paralyzing grip of perfectionism and channel your energy into taking bold, imperfect action!
2. Celebrate your progress every day. No matter how small, acknowledging your actions every day helps maintain your motivation and cultivates the positive mindset you need for long-term success.
Of course, on days you have BIG successes, SHOUT IT OUT LOUD!
3. Success comes from your resilience. You need determination and adaptability to keep going. Things don't go as you expect? Figure out why. Services aren't selling? Do more research.
Solopreneurship is never a one-and-done path. You will constantly be learning and flexing to grow.
Referrals are the lifeblood of every small business, including mine!
Do you have a friend who is looking to go into business for themselves?
Is your mom looking to take her jewelry making side hustle to the next level?
Does your brother need new professional photos or a portfolio website for a job search?
You can:
Give them my website: www.StefanieSmall.com
Introduce us over email: sjsmall560@gmail.com
Reach out through LinkedIn: www.linkedin.com/in/stefanie-small
THANK YOU!
