Newsletters

Stefanie Small Stefanie Small

First Impressions v. Subconscious Decisions

Research shows that it takes users a mere 50 milliseconds to form an opinion about the visual appeal of a website. That's clearly not enough time to pull together a reasonable assessment of someone's experience or capacity to help further their business. That's only enough time for the subconscious to react. That's why thoughtful visual branding matters! Then, let's say their subconscious is cool with the first 50 milliseconds…the average human attention span is just about 8 seconds.

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Stefanie Small Stefanie Small

nurturing the solopreneur spirit

Rest fuels creativity, improves focus, and is good for your physical health. I know all of this logically, of course, but that doesn't stop my little brain from thinking and processing things while I'm off.  Even when taking a break from the daily grind of running the business, I like to take my time off to nurture my entrepreneurial spirit, too.

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Stefanie Small Stefanie Small

Let’s Ignite Your Spark

Just as we cannot fully appreciate a fireworks display by focusing solely on a single burst, we must maintain perspective and remember that our daily challenges are part of a larger, more beautiful tapestry. May the fireworks remind us all that we have the power to light up the world with our unique talents and the courage to pursue our dreams – one spark at a time!

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Stefanie Small Stefanie Small

Mantra-preneur: Unleash Your Inner Power with Personalized Mantras

Consideration of ancient wisdom in the midst of modern-day entrepreneurial madness is a tough assignment, I know, but hear me out. In the same way that cold plunges and HGH injections are popular among high-performance individuals, something less aggressive – surprisingly simple, even – holds an esteemed place in their lives, too. Enter mantras.

 

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Stefanie Small Stefanie Small

Stop Wasting My Time

When I work with my own clients, keeping focused on the end goal with regular reassessment of why we're doing what we're doing is paramount. My goal as a producer is not to overwhelm you with every possible option of things you could do to update or build your website, my goal is to strategically tailor our efforts to meet your goals.

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Stefanie Small Stefanie Small

Squash that inner critic!

It feels powerful to accept praise, gratitude, and respect for a job well done - personally and professionally.  

Does that mean doing everything perfectly all the time? Absolutely not.

But, to create our most fulfilling lives, we need to be comfortable standing in our power for all the roles we perform.

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